by Mandy Pearce
Oh the typo.
I was so excited to get an email out this week for conference attendees of Planet Philanthropy that I missed two glaring typos (one in the subject line)!
Thanks to my friend Josh Hirsch, digital communications and marketing guru, AFPeep and presenter at Planet Philanthropy, I learned about my typos pretty quickly. Check out his profile here. He will be presenting on Making Virtual Reality A Reality For Your NonProfit Organization.
For the whole conference schedule click here.
He sent me a nice FB message saying “Nice email as a promo for Planet Philanthropy. But there was a typo.”
As I see it there are four important things to take away from this situation.
1) Fundraising is all about relationship building and I am getting a chance to build better relations and keep growing for good as a result of my mistakes.
2) Relationship building has a lot to do with transparency and I have the chance to be honest and say I need to improve on my proof reading skills. I apprecite the chance to do so.
3) I should have proofed my eblast better.
4) Remember the Serenity Prayer: Grant me the serenity to accept the things I cannot change, the courage to change the things I can, and the wisdom to know the difference.
In this particular situation, I had the ability to put forward a positive spin on my mistake and turn it into a learning opportunity for all of you. It’s not always that easy.
I thank Josh for his ability to point this out to me and appreciate anyone who will provide constructive criticism to those working to grow personally and professionally. I encourage you to do the same when the opportunity arises.
I’m sure some of you may have read emails and missed the typos. I typically read what I know it’s supposed to say and as a result should really employ a full time proof reader to work on my staff.
As a way to encourage this type of professional support in the future, I am taking Josh a gift card to to one of his favorite restaurants as a small token of my appreciation.
To make your day a little more fun, I’m going to provide a matching gift card to the first person who can find the typo in this email and share it with me on Twitter (@FundingForGood1). I put a typo in on purpose. Happy hunting!
If you’d like to learn more about Funding For Good, you can find us on YouTube, Facebook, and Twitter.
Keep Growing for Good!
Mandy Pearce, Less-than-amazing-proof-reader and Owner
Funding For Good