$47.00
Build and retain a more extensive donor base by learning how to segment donors and create targeted mail campaigns.
July 28, 2021 at 2pm Eastern
Duration: 1 hour
Registering for a group?
Please select "Group," enter the number of people you are registering for, and then (optionally) create a group name. Click here to learn more.
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Description: Do you feel like your current donors are getting "burned out?" Are you ready to expand your support base through direct mail campaigns? If you answered "yes" to either of the questions above, join Funding for Good for the dos and don'ts of direct mail campaigns.
Take-Aways:
- Learn what "segmenting your mailing list" means and why it is important.
- Break down the direct mail process from A to Z.
- Walk away with a clear understanding of what a new donor acquisition is and what is not.
- Gain tips on how messaging must be tweaked to compel different recipients to action.
Registering for a Group?
Great! We make it easy to register additional colleagues and/or employees.
Simply select the group option above, as well as the number of people you're registering for. After purchase, you will be redirected to your very own "Group Registration" page where you'll be asked to enter the names and emails of all additional registrants.
Each member you invite will receive access to our website, as well as a unique link to join the live webinar.
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Fundraising Fundamentals
2021 Webinar Series
Jan | Identifying Needs & Building Budgets
Feb | How to Create Fundraising Plans
Mar | Becoming an A-List Fundraiser
Apr | Optimizing Income Streams
May | Impact Reporting to Increase Donors and Dollars
Jul | Direct Mail Campaigns 101
Aug | Customizing Direct Mail Appeals
Sep | Maximizing Donor Databases
Oct | Donor Relations that Create Donor Retention
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